SECTOR: Agriculture I Turf & Landscape Management
SCOPE: Newsletter Publication
GWCMs creative experts in agricultural graphic design redesigned ‘Turf Talk’ the bi-annual turf management newsletter for Syngenta Turfs and Landscapes. The publication is packed with information and advice to help with turf management for green keepers and sports turf managers across the country and the pressures they face.
For over 30 years Syngenta Turfs and Landscapes have been the market leader in day-to-day golf course management creating innovative turf management solutions for golf courses in 43 countries. With a range of products, advice on their application, technical support, and disease management, Syngenta care not only for the health, quality, and consistency of fairways and greens but also for the health of the game itself and the industry’s long-term business sustainability.
Our graphic designers refreshed it all up and developed a stylish piece by working closely with Syngenta’s product specialists. The introduction of graphic icons and engaging call-out features with stunning imagery of some of the world's best golf courses helped to break up the technical content making it a more interesting read in order to help attract new audiences.