CLIENT: Fire Door Safety Week
SECTOR: Construction and Built Environment
SCOPE: Website | Logo | Brand Identity | Marketing Collaterals
Fire Door Safety Week broke records;
Fire Door Safety Week is an annual campaign by the British Woodworking Federation, the BWF Certifire and the Fire Door Inspection Scheme. The campaign urges end users to check the operation and condition of their fire doors and to report those that aren’t satisfactory.
The BWF approached GWCM, due to our vast construction marketing experience. For the past 23 years we have been designing and producing compelling branding, advertising, websites and videos that get brands noticed, talked about and remembered.
A content rich, resource hub was created to engage the stakeholders and encourages people and organisations to pledge their support, in turn generating huge brand awareness. To ensure brand consistency we designed and built the website including all of the downloadable promotional items that sit within the online toolkit; including a media pack, posters and GIF banners.