Editorial Content | Website Design and Development
• Time spent on reedglobal.com increased by 45.45%
• 28.6% increase in page views on the main page
• The bounce rate has dropped from 49.06% to 40.43%
• Unique views went from 1,410 to 1,731, an increase of 22.77%
REED needed a core marketing channel for their target audience to make it easy to find key industry news all in one place. It had to provide ease of communication and fresh, relevant content.
GWCM delivered a confident and easy to navigate resource, incorporating powerful content written by our specialist copywriters. Users are able to locate the sectors they have interest in quickly, with ease and efficiency and the hub as a whole has become a major part of the REED Global wider marketing initiative as a key communication tool.Read more»
“We worked with Gavin Willis Creative Marketing on a project to bring together seven online magazines in one overarching content hub. Gavin Willis Creative Marketing were a pleasure to work with throughout. They took the time to understand our needs, brought their own ideas to the table, and provided a solution, which increased engagement with our content and looks fantastic. On top of this, they’ve always been happy to revisit plans, provide ongoing support, and deal with changes with a flexible and professional partnership approach.”
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