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Marketing videos for education brands, products, and EdTechs

Marketing videos for education brands, products, or services can build strong brand awareness. They reach schools, colleges, and education authorities effectively. This form of media can drive your website traffic and ultimately generate higher-quality leads and sales. Building a connection with your audience and educating them about your product can transform your business. This helps your attract new business and generate revenue.

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Education – Video
Education – Video

Make an impact and educate your audience with video

Striking, impactful videos can help to connect, educate and engage an educational sector audience. From idea generation to storyboarding, scripting, filming, or animation, we handle it all. If your budget is tight, and you make educational videos yourself, think about your competitors. Poorly executed videos can hold a brand back and send business to competitors.

GWCM work with leading-edge, disruptive EdTech innovators, education brands, and product manufacturers. We produce, slick, meaningful, impactful videos that help educate your audience and drive brand recognition.


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Education – Video

Educational marketing videos and new product launches

Making educational videos is best left to the pros. From concept to storyboard, scripting, filming through to final delivery, GWCM can handle it all. If you need an explainer video, promotional video or animation, GWCM has the expertise. We create professional online educational videos for YouTube. We also produce product and training videos for your website or sales team.

We help with marketing strategy, brand positioning, website development. We manage social media, communications, and online advertising. GWCM can drive demand and interest for your EdTech product launches and marketing campaigns.


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Creating brand awareness with educational marketing videos

Converting prospects, or retaining existing customers is hard. Video marketing can inspire audiences and help them to discover products. It solves their problems in a more informative way than a PDF sales brochure, email, or text-heavy website.

Video helps achieve higher conversion rates by clearly showing products and services. It reaches audiences that may not have known there was a solution for their challenges. Video answers questions, informs, educates makes the complex simple to understand. When posted online it’s a 24-hour, 365-day, global, sales funnel too.


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Education – Video

Proof of our education sector marketing expertise

At GWCM, we do more than video, we specialise in the education specialise. Our notable clients include Oxford University Press and Pearson. We also work with Pamoja Education, a high growth EdTech provider delivering the International Baccalaureate (IB) Diploma Programme. We have also worked with Overnet Data, developing their brand Edulink One and maximise their schools platform.

View our video, film, and animation examples here


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Education – Video

Trusted by

Oxford Royale logo Pearson logo University of West London logo University of East Englia logo Oxford university press logo EdulinkOne logo Macmillan logo Elsevier logo GSM london logo Brunel university logo Kings college london logo Reed Business School logo Collins logo Pamoja logo KCLSU logo Global university systems logo

“We worked closely with the team to create short and snappy animations that were different to anything we had created before. The whole process was smooth and the team extremely professional. They were particularly supportive when we had to completely change our brief! I would definitely recommend GWCM and hope to work with them again in the future.”

Global Campaigns Marketing Manager, Oxford University Press

“GWCM really stepped up to the plate to support the development of a web-presence for a major high-profile international research project led by UEA. They had to complete the initial design, build , deployment, test and hosting against the backdrop of a very tight schedule. The team performed brilliantly and delivered an excellent service.”

Professor, University of East Anglia

“Working with GWCM has been a seamless process from design conception through to artwork delivery. GWCM understood and perfectly captured the essence of our brand in both design and copy. The team are very responsive and a pleasure to collaborate and work with, especially when deadlines are tight! We’re delighted with their work.”

Marketing Manager, Global University Systems

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