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Every school, education provider or local authority needs a good brand identity that has the potential to connect with prospective students, teachers or stakeholders. Branding is essential, if not the most critical component of setting yourself above others in the eyes of your audience. Building a positive, trustworthy brand can ultimately transform your ability to attract new business and generate revenue.
The way your audience talk about you determines your brand. Having an effective branding strategy that runs throughout your educational marketing activities allows you to take control and harness it’s potential, whether your goal is higher admissions or boosting revenue.
It’s more than just a well-designed logo, branding connects all of your marketing materials, making your organisation instantly recognisable in a crowded marketplace.
At GWCM, we’ve worked with notable education sector organisations such as Oxford University Press, Pamoja Education and Reed Business School, helping to maximise the potential of their brands.
Having worked with GSM London for the past 4 years, GWCM developed creative proposals which enhanced their brand reputation and told the unique story of their institution, supplying powerful campaign concepts and working with world-renowned photographer Marco Walker to drive the recruitment of undergraduates.
We specialise in creating innovative solutions and fostering long-term relationships with our clients. Our branding services for the education sector are smart, comprehensive and designed to suit your organisation’s identity.
For more information on how we could add value to your business, have a look at our Case Studies, or find our contact form below.
“Working with GWCM has been a seamless process from design conception through to artwork delivery. GWCM understood and perfectly captured the essence of our brand in both design and copy. The team are very responsive and a pleasure to collaborate and work with, especially when deadlines are tight! We’re delighted with their work.”
Marketing Manager, GSM London