Agricultural communications to support the challenges of horticulture growers

CLIENT: Syngenta Ornamentals

SECTOR: Agriculture I Horticulture

SCOPE: Content Marketing

Effective agricultural communications help Syngenta’s core business share knowledge and innovations. Through world-class science, they protect and increase crop productivity. They improve seeds, protect the environment and improve health and quality of life.

Syngenta Ornamentals are a global ornamental controls business.  They work with horticulture growers and global industry partners. With a portfolio of high-quality products, they are a leading agriculture company. They are committed to rescuing land from degradation. Helping to enhancing biodiversity, and revitalising rural communities.

Our task was to turn some 25 key blog post topics into a hardback book. The content covered disease, spray applications, insect pests, and product support. We created a stylish, informative publication. Horticulture challenges continue to evolve. Pests or diseases on crops can be huge. Syngenta Ornamentals' expertise is an essential and critical component for success. The book is dedicated to its contributors. This helped boost the Syngenta Ornamentals profile. It also supports the needs of growers.