Agricultural communications to support the challenges of horticulture growers

Syngenta uses effective agricultural communications to share knowledge and innovations. Through world-class science, they protect and increase crop productivity, improve seeds, protect the environment, and improve health and quality of life.

Syngenta Ornamentals work with horticulture growers and global industry partners, with a portfolio of high-quality products focused on enhancing biodiversity and revitalising rural communities.

The Challenges

Horticulture challenges continue to evolve, with pests and diseases on crops having a huge impact. The challenge was to transform 25 key blog post topics covering disease, spray applications, insect pests, and product support into a cohesive publication for growers and industry partners.

Our Solution

We created a stylish and informative hardback book from the existing content. The publication was dedicated to its contributors and designed to communicate technical expertise in a clear and accessible format.

The Results

The finished publication helped boost the Syngenta Ornamentals profile while supporting the needs of growers with a valuable and engaging resource.